Listen before designing
Start with the person, use context and problem a product should address.
Read the story →From the feel of a material to the words on a pack, a feminine hygiene product is shaped by many small decisions. At Nafei, our brand story connects those decisions with the people who use, develop and source our products.


Our Founder’s Notes explore the choices behind a feminine hygiene business: learning from customers, building product quality and understanding what changes when a brand enters a new market.
These experiences give context to the products. They explain why a compact pack, a different fit or a clearer specification can matter as much as a new material.
Read the Founder’s Notes →Start with the person, use context and problem a product should address.
Read the story →Look at how materials and production decisions influence the finished product.
Read the story →Consider packaging, communication and business arrangements together.
Read the story →A brand name, a product family and a pack size answer different questions. These examples introduce the names and formats you will see across our product materials.

English-language packaging and disposable menstrual pants, shown together so buyers can connect the pack with the product.

A light-series menstrual pants example with its retail packaging. Discuss the required size and specification when requesting samples.

Cooling-series packaging with a distinct visual identity. Review the specific construction and proposed claims for your project.

Compact sanitary pad packaging that puts portability at the center of the product presentation.

Different lengths and pack configurations help organize a range for daily, night-use and retail-channel requirements.

Product displays bring packaging families into one view and help start a more concrete discussion about the range.
The product examples below show how packaging language and presentation can vary. Compare the product family, size, pack count and labeling requirements before treating two packs as equivalent.

A Chinese-language example from the Lancool cooling series.

A Thai-language example from the cooling series. Confirm size and pack count alongside the language version.

An English-language light-series example. This is a different series from the cooling packs shown beside it.
Packaging language identifies a version; it does not by itself establish local registration, product approval or market availability.
When reviewing a brand or planning an order, ask for documents that match the business entity, product and destination market involved. Different documents answer different questions.
Identify the mark, territory, registered holder, relevant classes and any authorization relationship.
Match the report to the tested sample, methods, report date and product specification. A report for one model does not automatically cover a whole range.
Confirm which entity and activity a document covers, and check dates and scope against the proposed order.
Send the product name and target market with your document inquiry so the relevant records can be identified for review.
Our direction is to make product families easier to understand, packaging versions easier to compare and sourcing discussions more specific. We welcome conversations about product briefs, samples and private label packaging for the market you serve.